1928  Amsterdam Summer Olympics

1928 Summer Olympics - Olympic Memorabilia

Winner Medals

Olympic Winner Medal 1928 Olympic winner medal 1928
Images Copyright © by Ulf Ström

1st Place: Gold Medal Material: Gilt Silver
    Weight 66 gr
2nd Place: Silver Medal Material: Silver
    Weight 65 gr
3rd Place: Bronze Medal Material: Bronze
    Weight 74 gr
Diameter: 55 mm Design by: Prof. Guiseppe Cassioli,
Florence, Italy
* 22.10.1865  + 05.10.1942
    Mint: Dutch State Mint
Thickness: 3 mm Ribbon: None
Obverse: Victory seated above stadium.
Reverse: Winner carried by jubilant athletes
Numbers of Medals: Gold:     254                    Silver:   258                        Bronze:   259

The medals presented on the occasion of the Olympic Games had to be divided into two classes, to wit, prize medals and souvenir medals. A prize was offered by the I.O.C. for the best design for the prize-medal and awarded to Prof. GIUSEPPE CASSIOLI. Medals bearing this design were struck at the Government Mint in Utrecht in gilded silver, silver, and bronze for the first, second and third prize winners respectively.

Of these medals 254 firsts in gilded silver were presented, 258 seconds in silver, and 259 thirds in bronze.
The difference in these totals is due to the fact that in the Art Competitions a few firsts and seconds were withheld.

(Source document:   Official report 1928, page 129)

H.M. The Queen presenting the 1st prize to Dutch gymnasiast, 1928

Participation Medal

Olympic participation Medal 1928 Amsterdam Olympic participation Medal 1928 Amsterdam
Available in 3 different versions
Material: Gilt Bronze Weight: 61 gr
Material: Silver Weight: 58 gr
Material: Bronze Weight: 62 gr
Diameter: 55 mm Design by: J.C. Wienecke
Thickness: 4 mm Mint: Gerritsen and Van Kempen
Obverse: Nude male and female athlete on podium holding torch over Olymic flame.
Reverse: Nike over Marathon Tower, shield of Amsterdam between two hemispheres.
participation medal 1928 Amsterdam Olympic Games1928/participation medal 1928 Amsterdam Olympic Games participation medal 1928 Amsterdam Olympic Gamesparticipation medal 1928 Amsterdam Olympic Games
The Protocol provides that a souvenir medal shall be presented to all contestants and officials. To ensure a good subject being obtained for these medals the design was entrusted to Mr. J. C. WIENECKE, a well-known Dutch medallist. The design done by him was found suitable after a few slight alterations and a bronze medal made by the firm of GERRITSEN & VAN KEMPEN at Zeist; 5139 of these souvenirs were given to those who were entitled according to the terms of the Protocol, and 762 to persons who had rendered some special service to the Committee or were in some way closely connected with the Committee and who it was known would value such a medal.

Source document:   (Official Report 1928, page 130)

Presentation box


diploma olympic games 1928 amsterdam
Signed by: 
IOC President Baillet-Latour

As the choice of a souvenir certificate was in the same manner left entirely to the Committee, three reputable Dutch artists were invited to submit designs. The one selected was done by Mr. C. J. VAN DER HOEF and printed in gold and black by the printing firm of SENEFELDER at Amsterdam. After the Games 1842 of these certificates were sent to such prize winners and officials who were entitled to them according to the stipulaSource document: 


(Official Report 1928,  page 132)tions.

Description: Winged Nike above Olympic rings,
Art Deco design.
Size: 74 x 54 cm
Design by: Christiaan Johannes van der Hoef
Printed by: Senefelder, Amsterdam
Signed by: IOC President Baillet-Latour and
Organising Committee President A. Schimmelpenninck
Copies: 1.842



The issuing of tickets, which incurred much administration for the Committee and much annoyance for the holders, was found to be necessary in connexion with the amusement tax, seeing the authorities in charge of such matters could not see their way to acquiesce in the use of badges only as was done in Paris, among other places, where no tax was levied. Nevertheless, badges were designed and manufactured so as not to break with custom and because it was known how both contestants and officials appreciated such badges and treasured them as souvenirs.

The badges were struck at the works of the Royal Begeer at Voorschoten. By way of further distinction different coloured ribbons were attached to the badges according to the function of the wearer:
List of all Official Badges 1928:
C.O.N., Member
C.O.N., President
IF President, Athletics
IF President, Boxing
IF President, Cycling
IF President, Equestrian
IF President, Fencing
IF President, Football
IF President, Gymnastics
IF President, Hockey
IF President, Modern Pentathlon
IF President, Rowing
IF President, Swimming
IF President, Weightlifting
IF President, Wrestling
IF President, Yachting
IF Secretary, Athletics
IF Secretary, Boxing
IF Secretary, Cycling
IF Secretary, Equestrian
IF Secretary, Fencing
IF Secretary, Football
IF Secretary, Gymnastics
IF Secretary, Hockey
IF Secretary, Modern Pentathlon
IF Secretary, Rowing
IF Secretary, Swimming
IF Secretary, Weightlifting
IF Secretary, Wrestling
IF Secretary, Yachting
Jury, Athletics
Jury, Boxing
Jury, CIO
Jury, Cycling
Jury, Equestrian
Jury, Fencing
Jury, Football
Jury, Gymnastics
Jury, Hockey
Jury, Modern Pentathlon
Jury, Rowing
Jury, Swimming
Jury, Weightlifting
Jury, Wrestling
Jury, Yachting
Organizing Committee, Official
Participant, Concurrent
Press, Presse


poster olympic games 1928 amsterdam
Design by: Joseph Hohannes Rovers
Size: 24 x 39 cm (small)
Copies small: 45.000
Size: 62 x 100 cm (large)
Copies large: 10.000
Comment: Print office: Messrs. Joh. Enschede &
sons, Haarlem
The Poster 1928

to which the Committee attached great value, the more so as the circulation  of such a poster was part and parcel of the international tradition. No prize was offered for the design of the poster, as the Committee wished to retain the right of judging the designs sent in; and if a prize were offered it was not certain whether the design selected by the jury appointed for the purpose would be in keeping with the idea cherished by the Committee.

Several Dutch artists were therefore privately approached and invited to send in designs; and a large number was duly received. After sifting them several times the Committee eventually selected four designs from which a choice should be made, and ultimately decided to use the one sent in by Mr. J. ROVERS, whose original design was slightly altered and re-done. For his effort Mr. ROVERS was paid the 500 guilders which had been voted for the purpose.

This poster, which has become universally known, and which the critics have not spared, but which nevertheless attained its object, was reproduced in two sizes by Messrs. JOH. ENSCHEDÉ & SONS, at Haarlem with whom Mr. ROVERS was engaged. In September 1927 10.000 copies were delivered. As the Dutch Railways had promised to assist in distributing the posters, a number of them bore the inscription Netherlands Railways in the language of the country to which it was proposed to send them e. g. 150 inscribed "Nederlandsche Spoorwegen / Chemins de Fer Néerlandais" for Holland and Belgium, 500 inscribed "Chemins de Fer Néerlandais" for France, 500 inscribed "Niederländische Eisenbahne" for Germany, 100 inscribed "Netherlands Railways" for England.

These posters were hung at the stations, while others were distributed among the sporting bodies, travel offices throughout Holland, hotels and Enquiry Offices for Tourists. The cooperation of a number of Burgomasters was moreover requested and secured with a view to displaying the posters in their municipalities.

For distribution outside of Holland the Committee was pleased to take advantage of the services of the national Olympic Committees, the international travel offices and the International Federation of Hotel keepers, through whose medium the posters found their way to many hotels and smaller places abroad. How the posters were dispatched is explained below.

(Source document:   Official report 1928, page 217)

Postage Stamps

8 special postage stamps were published 1928
First Day:   27. March 1928
Engraver: ?
Designer:  F. Mees and L. Wenckebach


Color / Discription Stanley
Gibbons No.
Michel No. Edition
       1 1/2  (+1 C) green
 363 205 502.570
              2 (+1 C) purple
 364 206 428.592
             3  (+1 C) green
 365 207 461.657
             5  (+1 C) blue
 366 208 526.485
  7 1/2 (+2 1/2 C) orange
Putting the weight
 367 209 545.599
             10(+2 C) red
Marathon runner
 368 210 542.787
           15  (+2 C) blue
 369 211 449.856
           30  (+3 C) sepia
 370 212 316.186

Valid to:   31.12.1928

was considered an important item, so the Committee accordingly approached the Postmaster General and the scheme- had his ear. He promised his cooperation, and eight stamps were eventually designed representing, as illustrated,

By selling the stamps at a price higher than their face value there would be a margin of profit, which would go to the Committee. The scheme yielded no less than 50.000 guilders, an amount which surpassed all expectations.

Judging from the receipts during the few months just prior to and immediately after the Games a huge number of stamps must have been bought by the public in a comparatively short time. Many of these probably found their way to collectors abroad.

The Post Office on the Stadium grounds even instituted a separate selling organisation which issued forms with a full set of Olympic postage stamps cancelled with the Stadium stamp, and an explanation in Esperanto. This evidently proved most attractive, for about 9000 of these forms were sold. An illustration shows the form with the special Stadium stamp which was used by the post office officials to cancel letters, etc. posted at the Stadium Post Office.

For the benefit of those who required a fairly large number of the Olympic stamps, but had no wish to wait in the long queues which formed up at the counters in those days, the authorities circulated order forms, on which anyone desirous of purchasing postage stamps could state what was required. The stamps ordered were in due course delivered to the person or firm in question after the necessary terms of payment were or had been complied with. A most valuable means of propaganda, for which the Committee is extremely indebted to the Post Office Authorities, was the cancelling stamp with an announcement of the Olympic Games at Amsterdam. This stamp was used on all mails leaving Amsterdam during the three months, April—June 1928, and  as the letters, postcards, etc. bearing the announcement were automatically  distributed throughout the world it was an important item especially inour foreign propaganda campaign.This cooperation on the part of the Postmaster General  was highly appreciated by the Committee.

The cancelling stamp used as propa-
ganda on postal matter for some
months prior to the Games.

(Source document:   Official Report 1928, page 225)


 Advance-Booking Office 1928

The Committee had considered a long time before the Games were due to commence in what way tickets should be issued to the public. In this connexion it was necessary to examine various points, such as the desire of the public at home and abroad to timely secure seats for certain sports; the desire of some people to attend all contests; the necessity of always having tickets giving admission to one particular contest available especially for foreigners; and finally the desirability for the Committee to obtain soonest
possible at least a partial survey of the receipts anticipated. After carefully considering the various difficulties the Committee decided not to issue so-called passe-partouts entitling the holder to all sports throughout the Games. It was expected that there would be only little demand for this kind of ticket; while it would moreover be extremely difficult to fix a price for such tickets and to reserve seats regularly for the holders, especially on busy days.

On the other hand, the Committee decided to introduce a system of transferable season tickets and also a system of day tickets. It was further decided to issue the season tickets at reduced prices compared with the aggregate price of the day tickets which would be necessary for any one wishing to attend all events. In respect of the day tickets the sports were divided into two groups, namely:

1. Sports in which each event constituted one separate whole, such as
    hockey and football. The tickets to be issued would entitle the holder
    to attend one match and would be known as session tickets.
2. Sports in which a series of contests would be held within a certain space
    of time without a break. This group comprised the greater part of the
    sports, such as athletics, swimming, wrestling, boxing, fencing, weightlifting
    etc. The tickets to be issued would entitle the holder to attend the
    contests held within a certain space of time and would be known as
    morning, afternoon, and evening tickets.

It goes without saying that in order to determine the prices of the season tickets, the prices of the day tickets generally would first have to be fixed. Seeing that the prices of the latter tickets would differ greatly for the various sports, the Committee consulted the national sports federations on this head, and the general opinion was that higher prices should be charged for Saturday afternoons and evenings and also for Sundays than for the other days of the week, seeing that a larger number of spectators might be expected during the week-ends.

When this principle was definitely decided on a Section "Tickets" was instituted in the premises at the Weesperzijde, with Mr. W. A. H. HERMANS as secretary. This Section had nothing whatever to do with the financial matters connected with the tickets of admission; such matters being dealt with by the Section "Finance". The Section "Tickets" therefore had only to deal with the written, telephonic and personal applications for tickets; notifying applicants what reservations had been made; arranging and keeping a record of the season tickets allotted.


Following the example set by Stockholm on the occasion of the Games in 1912 it was decided to commence the issue of season tickets at home and abroad six months before the Games and stop the issue two months prior to the opening ceremony. During that period no applications for day tickets would be entertained.

In order to advertise this arrangement the Section had hand-bills printed in different colours for each sport, showing the accommodation where the events in question were to be held and the prices of the season tickets. Except in the case of the football and hockey events, where the prices were still subject to alteration, the prices of the day tickets were also given on the bills so that the public might realise the advantage of purchasing season tickets Thousands of such bills were distributed at home and abroad. For publicity in Holland the Section also had posters made giving the same details; whilst the leading daily papers all did their best to advertise the advance sale of season tickets. By the courtesy of the Kiosk Company A. K. O. the coloured hand-bills just mentioned were further obtainable at all the Company's Kiosks. The hand-bills for abroad were sent to the national Olympic Committees, the international federations, and the travel offices. Despite all this publicity, applications for season tickets were far from up to expectations. By purchasing such tickets the public might have saved themselves the disappointments and the Committee the trouble with which the sale of day tickets is inevitably attended.

Olympic Stadion
size :   11 x 6,2 cm


When the time for receiving applications for season tickets had elapsed and it was decided to whom such tickets should be allotted, it was possible to commence preparations for the sale of day tickets. Complete sets of session, morning, afternoon, and evening tickets in various colours had been prepared and numbered some time previously. The tickets for the seats which had already been disposed of to season-ticket holders had to be removed from these sets. It is needless to add that such matters incurred much work especially as the greatest care had to be exercised.

As the bureau at the Weesperzijde was not centrally enough situated, and there was not sufficient room available for coping with the stream of applications expected, the Section was transferred to the premises at the Heerengracht, where it commenced operations on May 16th 1928. Another great advantage in the new quarters was the fact of there being a number of large safes in which the day tickets, representing an enormous amount, could be stored. The Section was first taken charge of by Mr. HERMANS, who was assisted by some 16 counter clerks.

The various day tickets were dealt with in very much the same way as the season tickets. Written application had to be made to the Section, and the tickets allotted were obtainable a few days before the event in question. This method rendered it possible for a check to be kept on the enquiries and so eliminate the chances of speculation in tickets. All day tickets not sold in advance were placed on sale at the Stadium pay-boxes on the day of the respective event.

(Source document:  Official report 1928, page 935)

Numbers of visitors:   665.600


1928 1 1928 11 1928 12

Advert:  Heiko Volk, Olympia-Philatelie + Vignettes
1928 14 1928 13

Identity Card


Apart from the unestimable assistance accorded the Committee by the Ministry of Foreign Affairs with regard to obtaining the cooperation of Dutch diplomatic representatives in numerous instances the Committee had to call in the help of the Ministry to ensure contestants and officials being allowed to enter the country with an Identification Card issued by the Committee, instead of the customary passport.

This measure was also approved, and an Identification Card was drafted in consultation with the Ministry of Justice. To be prepared for any difficulties which contestants or officials might encounter at the frontier in spite of all precautionary measures, an arrangement was made with the Inspector of the Royal Marechaussees, as head of the frontier guards to deal with all matters with as little inconvenience as possible to those involved.

identity 1928 1

Identification card for contestants and officials, which substituted passports.



In connexion with the demands made by the administration of the municipal taxes, which are referred to elsewhere, by which competitors and officials were required to carry identity cards, passport photographs had to be provided for these cards. As many were not in possession of these photos, and had not sent them in beforehand, notwithstanding the fact that the Committee had urged them to do so in several circulars, and had drawn the attention of the attachés to the matter, a great number of tickets were not ready for issue, and had to be prepared in haste, for which purpose an express photographic service was installed in the building. No fewer than 375 photographs were made, or not less than 8% of the total number of tickets distributed, which amounted to 4794. This, of course, caused delay, as the writing out of the tickets, the affixing of the photographs, and the registering cost a good deal of time, even though the required data were at hand in the files. No less delay and extra work was entailed by the frequent alterations in the entries of competitors, which had also caused the Sport-Technical Section so much trouble, which was now repeated, and which rendered much of the work useless.

The parking tickets for motor-cars, which were referred to in a previous chapter, were also issued by this bureau, 590 in the first period and 1636 in the second, as well as the tickets for masseurs and trainers, which had been applied for beforehand.

(Source document:   Official Report 1928,   page 95 + 930)

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